What is Design? It is nothing but an act of creating order out of chaos. Everyone is now hopping on the design bandwagon, new design systems, its thinking, designing business model or design ideation. Companies like Apple, Netflix, Facebook are all revolving around “Designing.” And with the development comes the realization that traditional approaches to problem-solving are no longer enough.
In several respects, asking about designing is like asking the fish where is the water. Every physical product and the hypothetical organization has a design. But probably, all those schools of design and designing businesses even the Magento Developer believes that they are adding value over and above what has been. For many people, design as a process is nothing new. They have been doing this ever.
Since the design is a living principle, the words we use to describe also adapt and develop. Here are some words described which are latest for every designer to know.
1. Design thinking
A design thinking is a creative process that helps to design meaningful solutions in the classroom, at your school, and in your community. It brings together many different elements of an overall process.
There are five steps involved in design thinking:
a. Empathize – working to understand your customer fully through observation and interviews
b. Define – synthesizing findings from the previous step to form a “user point of view.”
c. Ideate – structured brainstorming of possible solutions
d. Prototype – giving a physical, digital, or diagram form to selected ideas
e. Test – putting prototypes into practice to see if they meet the user needs to be identified at the beginning
2. Deep empathy
Humans are not purely objective and unbiased. We need emotion to uncover insights. The idea behind deep empathy is to encourage design which can be used to engage with a customer and connect them on a meaningful level. I know, it is not a new thing, but using is simply lead to an approach where design is engineered to appeal to more than purely a visual level.
The techniques of emphatic design start with the gathering, analyzing, and applying information discovered from observation. Emphatic design is a low-cost, low-risk way to identify potentially critical customer needs. It’s a major source of new product ideas and has the potential to redirect a company’s technological capabilities toward entirely new businesses.
Localization is the process of adapting designing trend to satisfy the particular demands of a given territory. As designers, we need to be aware of the differences in localization when introducing a new feature or improving an existing one. Sometimes designing a button can pose a challenge. Often many languages are more talkative than others, meaning your design must account for text expansion and contraction in translated languages.
4. Brand Storytelling
Emotions are better glitter by words and transport people into a different mindset. Stories are what make people decide if they like you and if you understand their needs. Brand storytelling can’t be done with visuals alone. A great designing only makes it happen. This is a traditional concept, in fact, it is considered one of the best marketing technique in the world.
It simply refers to the concept of representing ideas, products or services via a possible, grounded and relevant approach. All design, by its nature, are an exercise in persuasion. Authenticity is referred to as the hallmark of the brand platform.
For design to be authentic, it needs to reflect the values, ideas, and aesthetic of the underlying perception accurately. This sounds simple but is a valuable as it requires significant effort to get it right done.
6. Context transparency
Context transparency means part of the underlying design remains apparent into the original design elements. The transparent context allows both fluid interaction and active manipulation. It is neither natural nor invisible; it exists but is not entirely distinct. Transparency gives movement, flexibility, and adaptation to different modes of interaction, which is necessary for modern systems designing.
Author Bio :
Claudia Jhonson is a web developer at Magentax Ltd. an offshore Magento development company that has been remarkable in delivering high-quality Magento Ecommerce development service. You can go through her articles which are based on tips and tricks for handling Magento development projects.